{"title":"Lures","description":null,"products":[{"product_id":"anchovy-hunter-micro-casting-metal","title":"Anchovy Hunter - Kahawai","description":"\u003cp\u003e\u003cstrong\u003e\u003cem\u003e\u003cspan style=\"color: rgb(255, 42, 0);\"\u003eSmall Metal Big Mission\u003c\/span\u003e\u003c\/em\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe Anchovy Hunter (AH) is built for finesse anglers who want to cover ground fast — \u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003efrom local wharves and rocks to harbour edges and open estuaries \u003c\/span\u003eup and down the New Zealand coastline. Target kahawai, yellowtail, trevally, and kingfish in the upper-to-mid water column, or bouce it in the bottom for snapper.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eWind it steady, burn it hard, jig it deep, or let it sink. The AH adapts to whatever the coast throws at you.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #ff2a00;\"\u003e\u003cem\u003e\u003cstrong\u003eFeatures\u003c\/strong\u003e\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli class=\"_p_1iy4o_107\"\u003e\n\u003cstrong\u003e\u003cspan\u003eReinforced Split Ring\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e — Engineered to absorb the shock of surprise strikes from mid-size kingfish.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"_p_1iy4o_107\"\u003e\n\u003cstrong style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003eTWM 3x Strength Treble Hook\u003c\/strong\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e — Advanced anti-corrosion coating paired with a razor-sharp hook point maximises hook-up rate, while a flattening treatment keeps it compact.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"_p_1iy4o_107\"\u003e\n\u003cstrong style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003eTWM 5x Strength Special Inline Single\u003c\/strong\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e — Anti-corrosion coating and a wider hook gape drive hook-up rate, with a flattening treatment that makes it more compact and significantly stronger.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"_p_1iy4o_107\"\u003e\n\u003cstrong style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003eSleek Body Design\u003c\/strong\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e — A laterally flattened cylindrical profile and belly-cut stabilising fin deliver lifelike swimming action with low wind resistance for long-distance casting.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"_p_1iy4o_107\"\u003e\n\u003cstrong style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003ePremium Zinc Alloy Construction\u003c\/strong\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e — Precisely weighted for the ideal density and balance to convincingly mimic larger baitfish.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli class=\"_p_1iy4o_107\"\u003e\n\u003cstrong style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003eElectroplated Silver Finish\u003c\/strong\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e — A high-gloss shine that cuts through low-light conditions, making it near impossible for fish to ignore.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cem\u003e\u003cspan style=\"color: rgb(255, 42, 0);\"\u003e\u003cstrong\u003eActions\u003c\/strong\u003e\u003c\/span\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp class=\"_p_1iy4o_107\"\u003e\u003cstrong\u003e\u003cspan\u003eNatural Swim:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Steady retrieve, rod held low to the water.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"_p_1iy4o_107\"\u003e\u003cstrong\u003e\u003cspan\u003eDarting Escape:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Fast retrieve with sharp, short twitches.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"_p_1iy4o_107\"\u003e\u003cstrong\u003e\u003cspan\u003eInjured Flutter \u0026amp; Wobble Flash:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Lift, twitch, let it sink — repeat.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"_p_1iy4o_107\"\u003e\u003cstrong\u003e\u003cspan\u003eDying Fall:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Stop the retrieve on a semi-slack line and let it fall.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003e\u003cem\u003e\u003cspan style=\"color: rgb(255, 42, 0);\"\u003eJig Select Instructions\u003c\/span\u003e\u003c\/em\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"_p_1iy4o_107\"\u003e\u003cstrong\u003e\u003cspan\u003eTreble Hook (10g)\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e — Best for small-medium pelagics like kahawai, jack mackerel, and slimy. Pair with a medium-fast to slow action rod — the softer tip keeps constant pressure on the fish, holding the trebles pinned. Easy to unhook too; just hold the body and give it a shake.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"_p_1iy4o_107\"\u003e\u003cstrong\u003e\u003cspan\u003eInline Single (10g\/25g)\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e — Best for larger pelagics like big kahawai, mid-size kingfish, and freshwater trout. Pair with a fast-action medium to heavy rod for quick, solid hook sets that are hard to shake. It also allow you to work the full water column with fewer snags.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e10g – #8 Treble\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e10g – #1 Single\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e25g – 1\/0 Single\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cem\u003e\u003cspan style=\"color: rgb(255, 42, 0);\"\u003eCare Instructions\u003c\/span\u003e\u003c\/em\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eRinse thoroughly in fresh water after a saltwater session. Store out of reach of children and animals — treble hooks are extremely sharp. Flatten the barb if required by local regulations or personal preference.\u003cspan style=\"color: rgb(255, 42, 0);\"\u003e\u003cstrong\u003e\u003cem\u003e\u003c\/em\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003cem\u003e\u003cspan style=\"color: rgb(255, 42, 0);\"\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0795\/9291\/5001\/files\/don-fish-kahawai-anchovy-hunter.jpg?v=1785364529\" alt=\"\"\u003e\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e","brand":"Don Fish Gear","offers":[{"title":"5pcs 10g single","offer_id":46433739636793,"sku":null,"price":29.99,"currency_code":"NZD","in_stock":true},{"title":"5pcs 10g treble","offer_id":46433739604025,"sku":null,"price":29.99,"currency_code":"NZD","in_stock":false},{"title":"4pcs 10g (2single+2treble) + 1pc 25g single","offer_id":46433739669561,"sku":null,"price":34.99,"currency_code":"NZD","in_stock":false},{"title":"1pc 10g treble","offer_id":45828062871609,"sku":null,"price":6.99,"currency_code":"NZD","in_stock":false},{"title":"1pc 10g single","offer_id":46433739505721,"sku":null,"price":6.99,"currency_code":"NZD","in_stock":true},{"title":"1pc 25g single","offer_id":46433739538489,"sku":null,"price":9.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0795\/9291\/5001\/files\/Image_20260903103407_244_2.jpg?v=1788389358"},{"product_id":"krill-hunter","title":"Krill Hunter - Yem","description":"\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"color: rgb(255, 42, 0);\"\u003e\u003cem\u003eYEM\u003c\/em\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"_p_13sb5_107\"\u003e\u003cspan\u003eThese micro softbaits are designed for super-light fishing. Deadly effective for targeting \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eyelloweye mullet\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e as its profile exactly mimics a jumping krill when worked right. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"_p_13sb5_107\"\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003eSimply retrieve slowly in the middle or top of the water column and give a few jerks to mimic a panicking krill.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"_p_13sb5_107\"\u003e\u003cspan\u003eAlso proven on s\u003c\/span\u003e\u003cspan\u003epotty, p\u003c\/span\u003e\u003cspan\u003earore, and f\u003c\/span\u003e\u003cspan\u003elounder\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"_p_13sb5_107\"\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003e \u003cstrong\u003e⚠️ Do not store these PVC lures with lures made from other materials. They may react and melt or deform when they touch.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0795\/9291\/5001\/files\/GPTempDownload_15.jpg?v=1780304691\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Don Fish Gear","offers":[{"title":"10pcs Bubble Tail 3.5CM White","offer_id":45900899876921,"sku":null,"price":3.0,"currency_code":"NZD","in_stock":true},{"title":"10pcs Needle Tail 3.5CM Purple Brown","offer_id":45900899909689,"sku":null,"price":3.0,"currency_code":"NZD","in_stock":true},{"title":"10pcs Needle Tail 3.5CM Yellow","offer_id":45900899942457,"sku":null,"price":3.0,"currency_code":"NZD","in_stock":true},{"title":"10pcs Needle Tail 3.5CM Green","offer_id":45900899975225,"sku":null,"price":3.0,"currency_code":"NZD","in_stock":true},{"title":"10pcs Swimming Tail 3CM Yellow","offer_id":45900900007993,"sku":null,"price":3.0,"currency_code":"NZD","in_stock":true},{"title":"10pcs Swimming Tail 3CM Dark Green","offer_id":45900900040761,"sku":null,"price":3.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0795\/9291\/5001\/files\/krill-hunter-yelloweye-mullet-lure-bubble-tail-white-nz.png?v=1780624149"},{"product_id":"crabby-hunter-micro-softbait-for-flounder","title":"Crabby Hunter - Flounder","description":"\u003cp\u003e\u003cspan style=\"color: rgb(255, 42, 0);\"\u003e\u003cem\u003e\u003cstrong\u003eFeel Tapped\u003c\/strong\u003e\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"_p_1x4zg_107\"\u003e\u003cspan\u003e\u003cstrong\u003eThe Crabby Hunter series softbait\u003c\/strong\u003e is built for the flats — ultra-light, soft, and naturally buoyant, it's designed to be sucked in effortlessly by flounder while staying clear of the mud. Available in different shapes, sizes, and colours to match specific conditions. Proven deadly on mud flats.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"_p_1x4zg_107\"\u003e\u003cspan\u003eRetrieve slowly with pauses — flounder will often stop and observe before committing, so give them that moment before the tap or sighted strike happens.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"_p_13sb5_107\"\u003e\u003cspan style=\"color: rgb(255, 42, 0);\"\u003e\u003cem\u003e\u003cstrong\u003eFeatures\u003c\/strong\u003e\u003c\/em\u003e\u003c\/span\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul class=\"_ul_1x4zg_146\"\u003e\n\u003cli\u003e\u003cspan\u003eUltra-soft TPE construction — durable, spit-resistant, and naturally buoyant so it won't sink into mud\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eThe Red Wine Mud Shrimp is the only lure in the series made from PVC — beginner-friendly and easy to rig on a jighead. Its relatively firmer PVC material also makes it ideal for those who like to shape their lures with scissors.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eFeelers float naturally with the current, an irresistible temptation for cautious flounder\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSubtle fishy scent added for extra attraction\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eEmbedded flash particles reflect light, helping flounder locate the lure in low-visibility conditions\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eAvailable in multiple shapes, sizes, and colours to match specific conditions\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"_p_1x4zg_107\"\u003e\u003cspan style=\"color: rgb(255, 42, 0);\"\u003e\u003cem\u003e\u003cstrong\u003eSize \u0026amp; Jighead Pairings\u003c\/strong\u003e\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul class=\"_ul_1x4zg_146\"\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eMud Shrimp\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e — body 2.5cm + 1.5cm feeler, paired with a 1.5g–3g jighead\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eSand Flea\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e — body 1.5cm + 1cm feeler, paired with a 1g–2g jighead\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eLucky Tail\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e — body 0.8cm + 2.5cm double tail, paired with a 1g–2g jighead\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003e \u003cstrong\u003e⚠️ Do not store these TPE lures with lures made from other materials. They may react and melt or deform when they touch.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0795\/9291\/5001\/files\/Image_20260618180821_87_2.jpg?v=1788339176\" alt=\"\"\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Don Fish Gear","offers":[{"title":"Crabby Hunter Pack 30pcs (6 variants x 5)","offer_id":46436708679737,"sku":null,"price":19.99,"currency_code":"NZD","in_stock":true},{"title":"Crabby Hunter Pack 30pcs + Mustad Jigheads 10pcs (1.5g\/2.5g x 5)","offer_id":46445798522937,"sku":null,"price":35.99,"currency_code":"NZD","in_stock":true},{"title":"10pcs Mud Shrimp (Black)","offer_id":46436648583225,"sku":null,"price":7.99,"currency_code":"NZD","in_stock":true},{"title":"10pcs Mud Shrimp (Red Wine)","offer_id":46436648615993,"sku":null,"price":7.99,"currency_code":"NZD","in_stock":true},{"title":"10pcs Sand Flea (5Amber + 5Black)","offer_id":46436662476857,"sku":null,"price":7.99,"currency_code":"NZD","in_stock":true},{"title":"10pcs Lucky Tail (5Pink + 5Black)","offer_id":46436662509625,"sku":null,"price":7.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0795\/9291\/5001\/files\/crabbycover_4ea055ff-4487-4713-93d3-cfdd43b5260e.png?v=1789354075"},{"product_id":"prawn-hunter-squid","title":"Prawn Hunter - Squid","description":"\u003cp class=\"_p_13sb5_107\"\u003e\u003cspan style=\"color: rgb(255, 42, 0);\"\u003e\u003cem\u003e\u003cstrong\u003e\u003cmeta charset=\"utf-8\"\u003eThe Tug-of-War\u003c\/strong\u003e\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"_p_13sb5_107\"\u003e\u003cspan\u003eWhen it comes to squid fishing, luminescence is king at night and colour is everything during the day. The LETOYO High-Vis Luminous Orange Squid Jig is built to perform in both conditions, making it an ideal choice for NZ inshore condition around Auckland, where water clarity tends to run murky.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"_p_13sb5_107\"\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cstrong\u003e⚠️ Limited stock available — restock takes 4+ weeks.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"_p_13sb5_107\"\u003e\u003cspan style=\"color: rgb(255, 42, 0);\"\u003e\u003cem\u003e\u003cstrong\u003eFeatures\u003c\/strong\u003e\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul class=\"_ul_13sb5_144\"\u003e\n\u003cli\u003e\u003cspan\u003eLuminous body — glows after dark, vibrant orange colour makes it highly visible during daytime and low light conditions.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDurable jig wrapping with a shining finish that attracts in low visibility\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSlow sinking rate on both sizes — keeps the jig in the strike zone longer\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eUltra-sharp hooks\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"_p_13sb5_107\"\u003e\u003cspan\u003eA versatile and effective squid jig that covers all bases, day or night.\u003c\/span\u003e\u003cem\u003e\u003cspan style=\"color: rgb(255, 42, 0);\"\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0795\/9291\/5001\/files\/IMG_5676.jpg?v=1780367871\" alt=\"\"\u003e\u003c\/p\u003e","brand":"Don Fish Gear","offers":[{"title":"1.8# 5.2g 3.2s\/m","offer_id":45901036683321,"sku":null,"price":7.99,"currency_code":"NZD","in_stock":true},{"title":"2.2# 7.0g 2.4s\/m","offer_id":45901050576953,"sku":null,"price":7.99,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0795\/9291\/5001\/files\/prawn-hunter-squid-jig-luminous-orange-nz.png?v=1780623570"},{"product_id":"japanese-topwater-kingfish-lure","title":"Apex Hunter-Kingfish","description":"\u003cp\u003eOne of the best Japanese topwater lures for targeting monster Kingfish is coming to Don Fish Gear. Renowned for its max durability, perfect casting ability, and balanced action — all at an affordable price tag. Stay tuned, available Spring 2026.\u003c\/p\u003e","brand":"Japanese Brand","offers":[{"title":"Default Title","offer_id":46393214861369,"sku":null,"price":0.0,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0795\/9291\/5001\/files\/lure-silhouette-teaser_8675db1f-bd51-49ff-a818-d3f5783476f7.png?v=1787787915"}],"url":"https:\/\/donfishgear.co.nz\/collections\/lures.oembed","provider":"Don Fish Gear","version":"1.0","type":"link"}